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September 09, 2010
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Healthcare 360 - Micro-Practice Versus Multi-Million Dollar Enterprise

Dr. Merten:  But frankly, I mean, these are things we’ve dealt with in so many aspects of our society to try to figure out how to properly use technology and how to protect the consumer. And it’s striking that we’re so far behind in this one area, and I think you’re right--that sometimes, the law isn’t there, but in a sense, we have an obligation to get these systems working.

One of the--my favorite phrase is that more and more consumers today expect both high touch and high tech. They really expect to have the kinds of care and feeding that they need.

Mr. Sesno:  Did your patients expect high tech when they came into your office?

Dr. Bentz:  They didn’t necessarily expect it, but they always knew they were gonna see me ’cause I was so low.

Mr. Sesno:  But you’re not high-tech. You’re a human being.

Dr. Bentz:  I’m a human being. And I think if there is one thing that comes out of this--and I think that your point, Alison, was perfectly well-made--and that is they do want both of those things. And we would hope, as a family physician, that the tech doesn’t get in the way of the touch.

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